Chelsea, MI—Ellicott City, Maryland based International Critical Incident Stress Foundation (ICISF) selected Sheridan to establish a direct‐to‐consumer eCommerce site that would simplify the sales of printed materials and make training materials available in eBook form. With the semi‐annual World Congress meeting fast approaching, ICISF determined it was the perfect time to introduce this new solution to its membership.
Absent an existing eCommerce site, ICISF had been manually accepting and fulfilling print orders for their training manuals. They needed a solution that would make print and eBooks available for purchase online. An eCommerce solution such as Sheridan’s would grant their instructors and members more purchasing options while also alleviating the time and resources spent by ICISF internal staff on fulfilling
orders. Using the Sheridan Connect platform as the groundwork, Sheridan built a direct‐to‐consumer eCommerce site to match the design and branding of ICISF’s current website. Through this eCommerce site and the use of Sheridan’s print and conversion services, ICISF is now able to offer print and eBook purchase options to its members and plans to offer discounted bundles that contain content in both formats.
Under the simple label of “eBook,” ICISF grants all eBook purchasers access to eBook bundles containing ePub, MobiPocket, and eBook PDF file versions, which simplifies the consumer’s selection process and allows them to read content on any device. They are the first Sheridan customer to offer eBooks in this manner. ICISF is also taking advantage of Sheridan Connect’s unique bulk sales of eBooks capability. In the education and training field, the ability to easily purchase bulk eBook titles has been a barrier for educators. Sheridan Connect solves that problem by allowing an instructor or administrator to download access codes for the eBook after the bulk purchase is concluded. Students simply visit the ICISF
eCommerce site to download the eBook using the provided code.
“The eCommerce site is simple to navigate and user friendly for our customers and for our staff,” comments Thordis Boron, Approved Instructor Support Department at ICISF.
Orders placed through the site for printed materials will be fulfilled from the ICIFS warehouse using realtime order information. As inventory levels are depleted, titles will be transitioned to Sheridan’s warehouse or will be fulfilled by Sheridan’s print‐on‐demand service—both of which offer fully automated order processing and fulfillment.
“Sheridan has gone above and beyond to help ICISF transfer to a long overdue automated online order fulfillment system,” states Boron. “Sheridan has been ICISF’s trusted partner for over a decade and once again exceeded our expectations.”
“As the long‐time sole source printer for ICISF for their manuals, we are familiar with the importance of the availability of the content that ICISF produces,” remarked Brian Nordyke, Sheridan eCommerce Manager. “We are proud to help them expand their product offerings to include eBooks and print‐ondemand materials, as well as providing their members an easy‐to‐use eCommerce site for their purchases.”